RC Hill Mitsubishi
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Service 386-272-6300
1960 S Woodland Blvd Deland, FL 32720-7914
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RC Hill Press Release



FRANKLIN, Tenn. And DELAND, Fla., April 24 2020 Mitsubishi Motors North America, Inc. (MMNA), today announced RC Hill Mitsubishi, located in DeLand, Florida, was again recognized with the brand's annual "Best in Class" award for Service Satisfaction (CSI) based on Mitsubishi's Diamond Satisfaction System survey tool. 

For the second year in a row, RC Hill Mitsubishi-DeLand has been recognized with the Top Customer Satisfaction award for dealership service in the nation. The store, which opened in 2003, has demonstrated a continued focus on improving their vehicle service and maintenance experience for new and repeat customers. In late 2019, RC Hill opened a second location in Ocala, Florida - a testament to the success, commitment and dedication of the RC Hill Mitsubishi team and franchise. 

"We remain committed to helping all of our dealer partners improve their customer service satisfaction scores, and we commend RC Hill Mitsubishi-DeLand for their impressive dedication to customer satisfaction," said Mark Chaffin, COO and acting CEO, MMNA. "At Mitsubishi, we're committed to building excellence throughout the vehicle service and maintenance experience, and we applaud the entire RC Hill Mitsubishi team for their achievement."

The Diamond Satisfaction System (DSS) was established to shed light on the diligent efforts made by MMNA dealers to ensure customers receive exemplary service and a satisfying dealership visit. This is an annual award that recognizes the dealership with the highest customer service experience scores in each of its four districts across the country. The annual "Best in Class" award is presented to the year's top dealer. 

"RC Hill Mitsubishi is dedicated to providing the best service experience to our customers, and we are honored to be recognized for our efforts by MMNA for the second year in a row," said RC Hill, dealer principal, RC Hill Mitsubishi-DeLand. "Our popular customer programs, such as our complimentary service loaner vehicles and new online service scheduling tools have once again proven the service experience at RC Hill Mitsubishi simply can't be beat."

RC Hill Mitsubishi-DeLand is located at 1960 S Woodland Blvd, DeLand, FL 32720, and can be reached by phone at 866-822-9715 or online at www.rchillmitsubishi.com.

For more on Mitsubishi Motors and its U.S. dealer network, please visit media.mitsubishicars.com

About Mitsubishi Motors North America, Inc.

Through a network of approximately 350 dealer partners across the United States, Mitsubishi Motors North America, Inc. (MMNA) is responsible for the sales, research and development, marketing and customer service of Mitsubishi Motors vehicles in the U.S. 2019 marked the brand's seventh consecutive year of sales growth. 

Located in Franklin, Tennessee, MMNA is a part of the Renault-Nissan-Mitsubishi Alliance. Mitsubishi continues to lead the way in the development of highly efficient, affordably priced new gasoline-powered automobiles, while using its industry-leading knowledge in battery-electric vehicles to develop future EV and PHEV models.

For more information on Mitsubishi vehicles, please contact the Mitsubishi Motors News Bureau at 615-257-2698 or visit media.mitsubishicars.com.


RC Hill Mitsubishi employees celebrate receiving the "Best in Class" award for Dealership Service Satisfaction based on the MMNA's 2018 Diamond Satisfaction System.



CYPRESS, Calif. - Mitsubishi Motors North America, Inc. (MMNA), the fastest-growing Asian brand in the U.S. for the second consecutive year*, today announced RC Hill Mitsubishi, located in DeLand, Florida was recognized with the annual "Best in Class" award for Dealership Service Satisfaction (DSS) based on the brand's Diamond Satisfaction System in 2018.

"The Mitsubishi Motors family continues to grow our dealership network in new cities and markets, and the team at RC Hill Mitsubishi is an excellent dealer partner helping to make this success a reality," said John Crowe, senior director, customer experience, MMNA. "To win an award like this, dealers must improve the customer service experience from arrival and throughout the service appointment, as well as improving the quality of service facilities and waiting areas. At Mitsubishi, we concentrate on this daily, and we applaud the team at RC Hill Mitsubishi for doing so as well."

For more on Mitsubishi Motors and its U.S. dealer network, media.mitsubishicars.com.

*Based on Motor Intelligence CY2017 and CY2018 Sales by Manufacturer data. Excludes premium brands.

About Mitsubishi Motors North America, Inc.    
Through a network of approximately 355 dealer partners across the United States, Mitsubishi Motors North America, Inc., (MMNA) is responsible for the sales, research and development, marketing and customer service of Mitsubishi Motors vehicles in the U. S. 2018 marked the brand's sixth consecutive year of sales growth.


2021 Dealer of the Year for Mitsubishi in the U.S.

Dear RC HILL, 

On behalf of all of us at DealerRater, it's my great pleasure to congratulate you and your team on being named the 2021 Dealer of the Year for Mitsubishi in the U.S.. This is a significant achievement reserved for an elite group of dealers who dedicate themselves, day in and day out, to providing the highest level of customer service. Despite an incredibly challenging year for the industry, your team consistently distinguished themselves through a tireless commitment to provide exceptional sales and service experiences. More than one million reviews were posted on DealerRater during 2020, many of them testaments to the remarkable innovation, ingenuity and perseverance of dealerships like yours. You should be very proud of this accomplishment. We encourage you to use the window clings, which will arrive via mail shortly, to promote your achievement within your dealership. In addition, digital assets for advertising and social posting are available in the DealerRater Dealer Panel. Finally, you can expect your custom DOTY trophy to arrive in a few weeks, and we hope you display it with pride in a location visible to consumers. We wish you continued success in 2021 and value your ongoing partnership. Please don't hesitate to contact us should you have any questions. Congratulations again on this remarkable achievement! 

Best Regards, 

Jamie Oldershaw General Manager, DealerRater


• Company recognized as "Best All-Around Performance Brand" and "Best Economic Performance Brand" for the second consecutive year 

• Mitsubishi Mirage awarded "Best Economic Performance Car" and "Best All-Around Performance Car" 

• Mitsubishi Outlander, Outlander PHEV and Outlander Sport recognized for individual performance awards 

CYPRESS, Calif., June 10, 2019 - Mitsubishi Motors North America, Inc. (MMNA), the fastest-growing Asian brand in the U.S. for the second consecutive year*, has been recognized as the 2019 "Best All-Around Performance Brand" and "Best Economic Performance Brand" by leading research company, Automotive Science Group (ASG). This is the second year in a row Mitsubishi has received both awards. In addition to the overall brand awards, the 2019 Mitsubishi Mirage earned the "Best Economic Performance Award" and the "Best All-Around Performance Award" honors. The 2019 Outlander received "Best All-Around Performance Award" and both the Outlander PHEV and Outlander Sport were among the "Best 5 All-Around Performance" vehicles in their category. The 2019 ASG study once again ranked Mitsubishi highest among all industry brands in ASG's Automotive Performance Index™ (API), demonstrating just how well Mitsubishi's core strengths continue to be received by new car buyers. The brand's dynamic lineup offers purposeful and efficient vehicles with cutting-edge technology at a disruptive price point. ASG's economic performance assessment found Mitsubishi's lineup to offer the best value across any industry brand in 2019, considering purchase and operating costs across the first 6.5 years of vehicle ownership. Mitsubishi outperformed the industry average by 27%, earning the title of "Best Economic Performance Brand."

RC Hill Mitsubishi Wins 2018 DealerRater Mitsubishi Dealer of the Year Award

Award recognizes top U.S. and Canadian auto dealers who demonstrate excellent customer service as expressed by consumer reviews written on DealerRater

DeLand, FL - March 27th, 2018 - RC Hill Mitsubishi has been awarded a 2018 DealerRater Dealer of the Year Award, which recognizes auto dealerships across the U.S. and Canada who deliver outstanding customer service, based on consumer reviews written on DealerRater.com.

"Car buyers have spoken and have identified RC Hill Mitsubishi as the best Mitsubishi dealer to do business with in the U.S," said DealerRater CEO. "The quality and number of reviews for RC Hill Mitsubishi speak volumes of the top-notch experiences they provide to customers."

The DealerRater Dealer of the Year Awards are based on reviews by new- and used-car shoppers and those who took their vehicles into dealerships for service. Reviewers evaluated RC Hill Mitsubishi on its customer service, quality of work, friendliness, pricing and overall experience.

RC Hill Mitsubishi has demonstrated consistently high PowerScore™ ratings for customer satisfaction, placing it in the top of its class. The PowerScore is determined using a Bayesian algorithm that factors the dealership's average DealerRater consumer rating and the total number of reviews written about the dealership during the 2016 calendar year.

"Today's car shoppers pay attention to reviews and a dealership's online reputation, which makes the significance of the DealerRater Dealer of the Year Awards crucial to dealers looking to thrive in today's business environment," added Tucker.

DealerRater has an audience reach of more than 40 million consumers who read more than 3 million dealer reviews.

About DealerRater

Founded in 2002, DealerRater, a Cars.com Company, is the world's leading car dealer review website that connects consumers with the right person at the right dealership. The site offers more than 2.5 million sales and service reviews across 41,000 U.S. and Canadian dealerships, including a network of more than 5,600 Certified Dealers. More than 14 million consumers read DealerRater content across the web each month. By offering a product suite that allows qualified dealerships to manage their reputations and achieve higher SEO rankings, DealerRater supports new customer connections by growing online presence.



Local Mitsubishi Retailer Earns Top Marks in Sales, Service and Satisfaction

DeLand, Florida (March 3, 2017) RC Hill Mitsubishi has been designated by Mitsubishi Motors North America (MMNA) as a 2017 Diamond Chapter of Excellence Award to recognize exceptional performance in sales and customer satisfaction. "RC Hill Mitsubishi is one of our top performers in every aspect of the sales experience," said MMNA President and CEO. "Their professional treatment of customers with integrity and respect will bring those customers back to our brand again and again. We thank RC Hill Mitsubishi for this important contribution to our success."

Diamond Chapter of Excellence (DCE) dealerships must attain 100% compliance with a variety of requirements:  

1. High rankings in sales, service, and parts operations through customer-friendly retail processes satisfaction.

2. High ranking in MMNA's consumer satisfaction assessment. 

3. Meeting additional requirements in sales and service processes, and employee training and development.

 "The Diamond Chapter of Excellence Membership is important to all of us at RC Hill Mitsubishi," said (RC Hill, III, Owner).  "We recognize that superior customer service is key to our success.  We are very pleased to earn this prestigious award eleven years in a row and we're proud to be a part of the Mitsubishi Motors family." RC Hill Mitsubishi will receive a custom-designed solid crystal museum piece to display in its showroom, which symbolizes excellence in customer satisfaction.

RC Hill Mitsubishi located in (DeLand, Florida), offers a full line of Mitsubishi vehicles, including coupes, convertibles, sedans and sport utility vehicles.  The website address is www.rchillmitsubishi.com.

What is the Diamond Chapter Of Excellence? 

The Diamond Chapter of Excellence award is the standard that all Mitsubishi dealers strive for. It is the highest standard set by Mitsubishi Motors for customer service in the sales, service and parts departments. Our dealership personnel are friendly, knowledgeable and happy to thoroughly answer any questions or concerns you might have regarding leasing or purchasing a vehicle. Mitsubishi's primary goal is an ongoing commitment to superior service, ensuring that the needs of our customers are met. Please visit RC Hill today and experience the Mitsubishi difference for yourself.

RC Hill Mitsubishi's automotive expertise is a product of our sustained interest in industry trends and characteristics. We are privileged to share the latest news, promotions and events with you and hope the information will enhance your shopping experience. As you know, there are many new cars from which to choose, and we believe an informed customer is the best customer.